Novastor To Speak At Flash Memory Summit

Released on: August 13, 2008, 12:13 am

Press Release Author: Amy Beaman

Industry: Marketing

Press Release Summary: NovaStor\'s cost-effective solutions are platform- and
hardware-independent and ensure that optimal technological and economical use is
gained from the customer\'s existing and future IT environment.

Press Release Body: Simi Valley, USA, August 12, 2008 -- NovaStor Corporation, a
leading provider of software solutions for data availability and protection,
announced that Mike Andrews, Managing Director, would be speaking at the Flash
Memory Summit in Santa Clara at the Santa Clara Marriott, tomorrow August 13th.

Mr. Andrews will be presenting Designing Applications for the Masses. With the
proliferation of flash devices, applications need to be simplified, but more
powerful and insightful than standard applications available on the market today.
As flash devices become more commoditized the value will reside in the device
content, but not the device itself. The necessity for device manufacturers to
differentiate will be channeled through the availability of applications and the
most successful will be those which can provide valuable services with minimal
interaction.

Points of discussion for the presentation will be:

. The importance of differentiation as flash memory becomes more standard
. Minimizing application interaction (simple is difficult)
. Successful distribution models
. Software as a Service (SaaS) approach
. Capturing a new market - your own (use applications to find out who your end users
are)

The Flash Memory Summit and Exhibition (www.flashmemorysummit.com) is a 3-day event,
August 12th - 14th taking place in Santa Clara, California at the Santa Clara
Marriott. The Flash Memory Summit program is designed to provide attendees with
practical information on the current state of flash memory and its applications.
The Program consists of all-day tutorials, panel discussions, keynotes, paper
sessions and workshops covering the latest topics in flash memory:

. Embedded systems
. Laptop design
. Flash in enterprise storage systems
. Green flash
. Solid state drives
. Flash performance
. Mobile applications
. And more!!

About Mr. Andrews

Mike Andrews has been with NovaStor since 2000 and most currently holds the titles
of Managing Director and Executive Vice President of Worldwide Sales. He is
responsible for NovaStor's North American operations and the global sales of
NovaStor's complete product line. Prior to NovaStor, in 1990, he managed a Canadian
government inventory tracking and security initiative for 7 years leading to
hundreds of millions in cost avoidance and savings. In 1997, he then became the
Executive Vice President of Sales at Authentex Software, acting as the North
American Distributor for ThunderByte Anti-Virus and a world wide distributor for the
award winning DataSafe Encryption Software solution.

Mr. Andrews is an 18 year veteran of the data security industry, is co-founder of a
systems integration and services company, and sits on the board of the Technology
Council of Southern California. He has presented at several events on the topic of
Software as a Service (SaaS) in the role of industry expert sharing over a decade of
experience in this space.

About NovaStor (novastor.com)

NovaStor is a leading, international provider of software solutions for data
availability and protection. NovaStor provides software and services for the backup,
restore and retention of business-critical data which together cover a wide
application area -ranging from home, mobile users, SMB users, all the way through
Enterprise users, globally. NovaStor\'s cost-effective solutions are platform- and
hardware-independent and ensure that optimal technological and economical use is
gained from the customer\'s existing and future IT environment.
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Contact:
Amy Beaman
NovaStor Corporation
Simi Valley, USA
805 579 5452
amy.beaman@novastor.com
http://www.novastor.com

Web Site: http://www.novastor.com

Contact Details: Amy Beaman
NovaStor Corporation
Simi Valley, USA
805 579 5452
amy.beaman@novastor.com
http://www.novastor.com

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